Lose 5kg in 10 weeks while enjoying the process.

Results guaranteed or your money back.

HEY, QUESTION FOR YOU...

Does this sound familiar?

Do you start strong on 6 or 8 week diet challenges, only to feel lost when it ends?

Are you overwhelmed by conflicting advice about weight loss and unsure what really works long term?

Are you looking for a way to lose weight without sacrificing your energy, family time or social life?

If any of this resonates, you’re not alone—and we've got your back.

Let us help you break free from restrictive dieting and build habits that last for life.

INTRODUCING

THE 5KG RESET

Everything you need to lose your next 5kg and keep it off for good

Accountability

Have on demand support to ask Ryan anything and everything about your journey

The 5kg Reset Roadmap

Follow a clear system to hit your 5kg weight loss with a set plan to maintain it.

The Playbook Hub

Get motivated by others who are going through the same reset in our private community.

Personalised Support

Receive personalised feedback by posting in our nutrition feedback zone.

Freedom Guides

Learn how to navigate social events with a guide to freedom days. Use this as an opportunity to see what your transition out of a dieting phase will look like succesfully

Meal Swap Option

Use the playbook app and easily swap out your meals for preference creating flexibility with your nutrition.

TESTIMONIALS

What others are saying

"100% Results guaranteed"

Michelle H

"Numbers to change like they did is amazing"

Erana

"I didn't feel deprived"

Claire T

"Accommodating, adaptable and flexible"

Bridget W

" Was actually gobsmacked at the weight"

Erana P

" Level up your nutrition, Utilise Ryan "

Bridget and Nadia

TESTIMONIALS

How others are looking

Brad lost 7kg

Rinah lost 6kg

Caitlin lost 5kg

Brogan lost 5kg

WHO'S IT FOR?

This is perfect for:

YO-YO Dieters

BUSY PROFRESSIONALS

SERIAL CHALLENGE PARTICIPANTS

OVERWHELEMD EATERS

EMOTIONAL SNACKERS

TIME POOR PARENTS

FOOD FREEDOM SEEKERS

PLATEAU WARRIORS

MINDSET SHIFTERS

What's included?

The Nutrition Playbook app

Achieve sustainable weight loss and long-term success with our all-in-one solution.

What you get:

✔️ Personalised meal tracking: Easily log meals and track calories, protein, carbs, and fats with custom targets.

✔️ Recipe Inspiration: Access a library of simple, delicious recipes that fit your busy lifestyle.

✔️ Progress Tracking: Monitor weight, measurements, and habits to see real results.

✔️ Flexibility: Enjoy your favorite foods with tools to create or log meals on your own.

✔️ Accountability: Ryan will monitor your progress and keep you on track.

Your playbook for lasting habits, real results, and enjoying the foods you love.

Included in THE 5KG RESET

The 5kg Reset Roadmap

The 5kg Reset Roadmap is a step-by-step system to help you lose 5kg and keep it off for good.

Over 10 weeks, follow a flexible plan combining expert guidance, personalised strategies, and practical tools for lasting success.

Each week, access concise video lessons that cover key habits like meal tracking, balanced nutrition, freedom days, and overcoming challenges like cravings and emotional eating—without feeling overwhelmed.

This roadmap teaches you how to build sustainable habits, with no restrictions or stress, ensuring long-term progress.

More than just a weight loss plan, it's a lifestyle reset with clear instructions, personalized support, and actionable steps to confidently achieve sustainable health and weight management.

Included in THE 5KG RESET

The Nutrition Playbook hub

Your community for sustainable weight loss, expert guidance, and long-term success.

Join like-minded individuals on the same journey, sharing wins, challenges, and motivation.

Get personalised feedback from Ryan, with on-demand access.

Inside the hub, you'll find mini lessons, extra recipes, and guides to make your journey easier and more enjoyable.

Together, we'll build lasting habits—no restrictions, no guilt, just real results.

Included in THE 5KG RESET

curriculum

What's inside when you join

Step by step structure. Real world results. Guaranteed.

Module 1: Reset and reframe

Kickstart your journey with a nutrition report to uncover what's holding you back. We will identify and tackle restrictive mindsets while building foundational habits.

Module 2: Building consistency

Master the art of tracking your food and understanding the variables to you getting your results like step count, stress, sleep, hydration and food intake. We will address food challenges and start to incorporate freedom days into your plan.

Module 3: Overcoming challenges

Time to focus on the nitty gritty, there's a reason why weight loss isn't easy. In this module we will tackle all things emotional trigger management, eating out without derailing progress and celebrating small wins.

Module 4: Mastering your mindset

Understanding your mindset and changing your identity is crucial to long term success. In this module we reinforce your why, reflect on your journey so far and look for non-scale victories to keep you going.

Module 5: Sustainability framework

The final module and the most important one. The norm is to do an aggressive diet and then rebound weeks after it finishes. The sustainability framework reinforces your identity change and ensures you transition away from dieting if required.

PRICING for

THE 5KG RESET

upfront

$497

  • The nutrition playbook app

  • 5KG Reset roadmap

  • The nutrition playbook community

  • Bonus: Weekly 1on1 call for first 5

Billed once upon entry.

Will roll on to $97 per month post 10 weeks unless cancelled otherwise.

BREAK IT UP

$259

  • The nutrition playbook app

  • 5KG Reset roadmap

  • The nutrition playbook community

  • Bonus: Weekly 1on1 call for first 5

Billed twice in 2 week intervals

Fully paid by the 4 week mark.

Will roll on to $97 per month post 10 weeks unless cancelled otherwise.

100% MONEY-BACK PROMISE

The Nutrition Playbook Pledge

If you show up, follow the system, and let me hold you accountable every single day, I guarantee you’ll lose 5kg in 10 weeks WHILE enjoying the process. And if you don’t? You get every penny back— no questions asked.

STILL NOT SURE?

A personal message...

Hey, I’m Ryan, and I know firsthand how tough it can be to take that first step toward investing in yourself.

I’ve been in your shoes before and i've seen thousands feel the same — feeling stuck, unsure, and constantly questioning if you will ever get the results you're after.

But here’s what I’ve realised: progress only happens when you commit to showing up and doing the work.

Not just doing the work for 6 weeks, but becoming a person where the work is part of you. It requires an identity change, you need to become the version of yourself you've always wanted to be.

That’s why I created this program — to give you the structure, accountability, and tools I know so many people need.

You don’t have to do this alone. Together, we’ll crush quick fixes and learn how to lose 5kg + more while enjoying the process.

The 5kg is just the beginning, everyone wants to lose the first 5kg but everyone needs an identity change to keep it off for good.

I believe in you, and I’m here to help every step of the way.

Let’s do this!

RYAN COOPER

Founder of The Nutrition Playbook

GOT QUESTIONS? LET'S ANSWER THEM!

Frequently asked questions

We know committing to something new can feel overwhelming, so we’re here to clear up any concerns you have.

Q1: How is this different from other 6- or 8-week challenges?

This isn’t an aggressive quick-fix program. The 5kg reset focuses on building habits that last for life, so you never have to “start over” again. We know humans want everything as fast as possible so we ensure you hit your 5kg loss in 10 weeks while building the habits to carry on for life.

Q2: Will I have to give up my favorite foods?

Absolutely not, no food groups are off limited.

The 5kg reset focuses on making your diet fit your life, not your life fit your diet.

Q3: What if I’ve failed other programs before?

You haven’t failed; the programs failed you. The Nutrition Playbook gives you the tools, support, and accountability you need to succeed this time. We’re so confident it will work that we offer a money-back guarantee. Lose 5kg in 10 weeks or get your money back.

Q4: Do I need to track every calorie?

Tracking is the sure fire way to you achieving your goals, if you wanted to get somewhere quick, you would use a GPS. We teach you everything you need to know about tracking and understanding food so it's a skill that is built and can be used through every season of life. In saying that, we focus on flexibility and freedom. The 5kg reset will include both periods of tracking and " freedom days " where you can learn that tracking is not a forever thing, but a necessity when you have a set goal.

Q5: What happens after I join?

You’ll get instant access to the nutrition playbook hub where you'll get started on the 10 week roadmap. Ryan will be in contact to ensure you understand everything.

Q6: What happens after the program ends?

You will have the option to discontinue your access with the nutrition playbook or you will continue onto our $97/ month membership where you can stay part of the community and get access to all features to keep you on track with your goals. This will be automatic so please email us before your 10 weeks is due to expire if you wish to discontinue.

Q7: Will I have support throughout the program?

Yes. You will have direct access to ask Ryan any questions during the process utilising our question and feedback sections in the playbook hub. Ryan typically responds within 24 hours. You will gain support from others just like you going through the same process too.

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